Tool Directory

Best Webinar Software

A shortlist of webinar platforms worth evaluating, grouped by whether you're running large live events, marketing webinars, or automated sales funnels.

Webinar platforms host live and automated online presentations with registration, engagement, and analytics tools built in. Zoom Webinars and GoTo Webinar are the established platforms for large, reliable live events; Livestorm and Demio are modern, browser-based tools popular with marketing teams; WebinarJam and EverWebinar specialize in sales webinars and automated evergreen replays; and Riverside adds studio-quality recording. Most teams choose based on whether they need live scale, marketing integrations, or automated sales funnels.

The shortlist

Scales to thousands of attendees on Zoom's reliable infrastructure, with registration, Q&A, polls, and reporting.

Long-established webinar platform with strong reliability, registration flows, and engagement analytics for large audiences.

LivestormFree tier

Browser-based webinar and video engagement platform with built-in registration pages, email automation, and integrations.

Marketing-focused webinar tool with no-download attendee experience, automated events, and CRM integrations.

Live webinar platform built for sales and marketing, with offers, injected messages, and high-attendee rooms.

Automated evergreen webinar tool that runs pre-recorded events on a schedule to simulate live sessions.

RiversideFree tier

Records studio-quality local audio and video for webinars and can stream live to multiple platforms at once.

Browser-based platform for webinars, virtual, and hybrid events with customizable, branded landing pages and rooms.

FAQ

What is the difference between a webinar platform and a video conferencing tool?

Video conferencing tools like Zoom Meetings or Google Meet are built for two-way collaboration where everyone can talk. Webinar platforms are built for one-to-many broadcasts — presenters share, attendees watch and interact through Q&A and polls — and add registration pages, email reminders, and marketing analytics that conferencing tools lack.

Is there free webinar software?

Yes. Livestorm and Riverside both offer free tiers suitable for small webinars, and Zoom's base plan supports limited meeting-style sessions. Free tiers typically cap attendee count and event length, so most teams upgrade once they run regular or larger webinars.

What is an automated or evergreen webinar?

An evergreen webinar plays a pre-recorded presentation on a set schedule so it feels live to attendees, letting you run the same high-converting webinar continuously without presenting each time. Tools like EverWebinar and WebinarJam specialize in this for sales funnels; Demio and Livestorm also support automated events.

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