Stack

Compare marketing tools

Skills work better when they know your stack. Here's the landscape by job, and which skills pair with each. Nothing here is a ranking — it's a map.

Best Marketing Analytics Tools

  • Google Analytics 4
  • PostHog
  • Mixpanel
  • Amplitude
See all 7 picks

Best ASO Tools

  • App Store Connect
  • Google Play Console
  • Sensor Tower
  • AppTweak
See all 6 picks

Best Marketing Attribution Software

  • Google Analytics 4
  • HubSpot
  • Dreamdata
  • HockeyStack
See all 8 picks

Best Content Marketing Tools

  • Jasper
  • Copy.ai
  • Surfer SEO
  • Clearscope
See all 7 picks

Best Data Enrichment Tools

  • Clearbit (HubSpot Breeze)
  • ZoomInfo
  • Apollo.io
  • Cognism
See all 7 picks

Best Email Verification Tools

  • ZeroBounce
  • NeverBounce
  • Truelist
  • Kickbox
See all 8 picks

Best Influencer Marketing Platforms

  • Upfluence
  • Grin
  • CreatorIQ
  • Aspire
See all 8 picks

Best Lead Generation Tools

  • Apollo.io
  • ZoomInfo
  • LinkedIn Sales Navigator
  • Clay
See all 7 picks

Best Marketing Automation Tools

  • HubSpot
  • ActiveCampaign
  • Customer.io
  • Braze
See all 8 picks

Best PPC & Google Ads Tools

  • Google Ads Editor
  • Google Keyword Planner
  • Semrush
  • Optmyzr
See all 8 picks

Best PR & Media Monitoring Tools

  • Cision
  • Meltwater
  • Muck Rack
  • Brand24
See all 7 picks

Best Referral & Affiliate Software

  • PartnerStack
  • impact.com
  • Rewardful
  • Tolt
See all 8 picks

Best SEO Tools

  • Google Search Console
  • Ahrefs
  • Semrush
  • Screaming Frog SEO Spider
See all 7 picks

Best SMS Marketing Software

  • Klaviyo
  • Attentive
  • Postscript
  • SimpleTexting
See all 7 picks

Best Social Media Management Tools

  • Buffer
  • Hootsuite
  • Sprout Social
  • Later
See all 8 picks

Best Webinar Software

  • Zoom Webinars
  • GoTo Webinar
  • Livestorm
  • Demio
See all 8 picks